My experience with Meta Ads…
I have used Meta Ads off and on during the 18 months I’ve had Golden Brands and there is a few key things that I’ve learnt during this time that have made a big difference.
Are you feeling like your prices might be a bit off lately? You’re not alone. Pricing isn’t just about covering costs or making a profit; it’s about signaling your value and fitting into your market in a way that feels right. Sometimes, it’s tricky to know when to make a change. So, here are five signs that it might be time to take a fresh look at your pricing strategy.
If your costs have gone up (or down—lucky you!), it might be time to adjust your prices to match. This isn’t just about raw materials; consider other costs like software, rent, or even your own expertise as you become more skilled and efficient.
It’s music to our ears when customers say they love our work, but if they start adding, “and you’re so cheap,” or “what a bargain!” it might be a sign that your prices are too low. We love making our customers happy, but we also need to make sure we value our work appropriately.
Being booked solid is great, but if you’re consistently swamped, it’s possible your low prices are the culprit. It’s okay to raise your prices to manage demand better. This can improve not only your income but also your ability to focus on each project fully.
Markets change, new competitors emerge, and customer preferences shift. If your industry has seen significant changes, your pricing should likely reflect that. Keep an eye on what others are charging and make sure you’re not selling yourself short or pricing yourself out of the market.
Have you upped your game recently? Maybe you’ve taken some courses, streamlined your process, or added new features to your products. If the value you provide has increased, your prices should reflect that. Your customers are paying for value, and if you’re offering more, it’s fair to adjust your prices accordingly.
Ready to tweak those numbers?
Remember, revisiting your pricing isn’t just about increasing your rates—it’s about making sure they accurately reflect the value you bring and the reality of your costs and market. Changes should be made thoughtfully and communicated clearly to your customers.
If any of these signs hit home, it might be time to crunch some numbers and consider how a pricing strategy update could benefit your business and your peace of mind.
Here’s to making your business as profitable as it deserves to be!
I have used Meta Ads off and on during the 18 months I’ve had Golden Brands and there is a few key things that I’ve learnt during this time that have made a big difference.
Hands up if you are a small business owner who really doesn’t enjoy the accounting side of running your business? 🙋 Managing finances is a critical aspect of running a successful business, and two key elements of this are determining when and how much to actually pay yourself, and knowing when to reinvest in your business.
Let’s talk about a big goal that many of us have on our entrepreneurial journey – hitting that first $100k in business. It sounds like a dream, right? But it’s more achievable than you might think. I’m going to share some real talk about what it takes to get there. No fluff, just straight-up actionable advice.
If you’re trying to crack the code of growing your Instagram audience, let’s cut through the noise and get straight to what really works and
This is about me stepping out of my comfort zone, and I’m all in for growth this year – both personally and for Golden Brands.
As a parent, balancing business and family life is a difficult act that many of us know all too well. It’s a daily juggle between the hours of 9-3, often wishing for just a few more hours to get everything done
The start of a new year is a powerful time to reflect on our aspirations and set intentions for the journey ahead. One meaningful way to capture the essence of your goals is by choosing a guiding word for the year. This single word serves as a beacon that directs your focus and energy throughout the coming months.
In this interview with High Performance Business Coach Sarah we dive into how to deal with the overwhelm to take bold action in our businesses.
As the year draws to a close, it’s an important moment to reflect on the journey, celebrate accomplishments, and pave the way for a successful future.
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